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IAB Tech Lab Releases currently in Public Comment

IAB Tech Lab Standards

Below you can view the IAB Tech Lab updates that are currently in Public Comment, or have recently been in Public Comment. Anyone can comment on a specification or guidance document during this period, by emailing techlab@iabtechlab.com. If you are a Tech Lab Member you can also join working groups that you are interested in to help develop new Standards and to submit proposals to update existing Standards. You can also learn more about the benefits of Membership, and how to become a Member, here.

Public Comment periods for updates are typically between 30 and 45 days for a release. Depending on the volume of comments, the finalized release will then be posted shortly afterwards and announced on our news page.

Link to ReleaseWorking GroupPillarTech Lab Product LeadPublic Comment End Date
Protocol Buffers Standard in OpenRTBProgrammatic Supply ChainSupply Chain and FoundationsHillary SlatteryClosed on October 15, 2025
Global Privacy Platform (GPP) and Data Deletion Request Framework (DDRF) updatesGlobal Privacy Working GroupPrivacyRowena LamClosed on December 1, 2025

TCF Device Storage Duration & Access Disclosure v1.1

Global Privacy Working GroupPrivacyRowena LamClosed on December 1, 2025
Agentic RTB Framework (ARTF)Containerization Working GroupSupply Chain FoundationsMiguel MoralesClosed on Jan 15, 2026
Livestream Attribute in OpenRTBProgrammatic Supply Chain Working GroupSupply Chain and FoundationsHillary SlatteryClosed on Jan 15, 2026
CTV Ad Portfolio and Programmatic GuidanceAd Format Hero Task ForceAdvanced TVJill WittkoppClosed on Jan 31, 2026
Deals APIDeals API SubgroupSupply Chain & FoundationsHillary SlatteryV1 Finalized Feb 6, 2026
ECAPI (Event and Conversion API)Conversion API Sub GroupMeasurementJill WittkoppClosed on Feb 20, 2026
Programmatic Auction DefinitionsProgrammatic Supply Chain Commit GroupSupply Chain and FoundationsJill WittkoppClosed on Feb 27, 2026
Forecasting API (Leap Phase 2)Live Events Working GroupAdvanced TVHillary SlatteryClosed on March 20, 2026
CoMP (Content Monetization Protocols)CoMP Working GroupAgentic and AIHillary SlatteryClosed April 9. Now Final
Live Attributes in OpenRTBProgrammatic Supply ChainSupply Chain & FoundationsHillary SlatteryMay 28, 2026